You'll go "schneesüchtig" (snow crazy). What started in 1964 as a small ski rental service founded by our father Andreas Thaler in our parents' farmhouse, has now developed into one of the leading sports retailers in the region. Some things haven't changed in the last 50 years: our passion for winter sports, special service, customer friendliness and the quality that we offer. We are particularly proud of our own brand "schneesüchtig!" (snow crazy), which we founded in 2007. "schneesüchtig!" offers stylish and functional lifestyle fashion for all ages. We're also the experts to ask if you need something for winter racing: We have the latest top materials. As well as standard skiing equipment, we also have all ski touring equipment available for rental.